SOLUTIONING (GO-TO-MARRKET FORRMULATION) PHASE
We're here to guide you through these crucial questions on your path to innovation and growth:
- What are the key business and operational strategies I need to put in place in order to keep delivering value?
- How do I remain financially viable throughout my innovation journey?
- Do I have a high-performing, value-focused team? How do I get one?
Our Role in Unlocking Your Potential to Scale
Business Strategy and Business Model Innovation
Understand all the elements of your business model & develop a validation plan for the critical assumptions your team is making through our go-to-market strategy support, ecosystem mapping and business model innovation services.
Investment Readiness
Understand how to finance the idea in a sustainable way so that value is delivered and sustained throughout your team’s innovation journey with our business planning, financial modelling, and fundraising strategy services.
Marketing & Sales Strategy
Develop a deep understanding of the needs of your most critical customer segments as they move along their buying journey and create position statements that will guide your market prioritization through our integrated market communications support services.
Organizational Design
Ensure you have the “right” operational structure (people, processes and systems) to deliver the identified value to your target customers through our organization assessment, capacity modelling, diversity and inclusion advisory, transformation and change management services.
Legal and Intellectual Property Management
Legal and regulatory support for corporate structures, nonprofits and social businesses, and helps team navigate through intellectual property and licensing, including open-source approaches.
Partnership Development & Management
Develop a robust strategy to onboard strategic partners to support on critical aspects of the business model in order to move the project forward.
Leadership and Culture Management
Ensure you have a team of high-performing, authentic values-based leaders throughout your innovation journey with our team coaching, executive and line manager trainings, culture mapping and development workshops.
Product/Service Development Roadmap
Be able to define and prioritize the features of the solution based on the identified customer pain points as well as track and communicate the solution’s development initiatives and milestones to all relevant stakeholders.
Marketing Expansion Growth Hacking
Define experiments and processes aimed at building and scaling a customer base and revenue within new or existing markets using low-cost strategies.
Technology Strategy Definition and Digital Transformation
Define the role of digital technologies in creating new — or modifying existing — business processes, culture, and customer experiences to meet the changing business and market needs of the identified customer segments.
Monitoring Evaluation & Learning Strategy
Define a robust impact strategy that will ensure the team can define baselines before solution launch, track/monitor progress during delivery and evaluate progress against desired outcomes on an ongoing basis.